New profit streams:
Benefits:
Creates recurring yearly revenue
Target Markets for Shop include:
1. Trailer Rust Restoration Package
Typical Customer:
Utility trailers, enclosed trailers, landscape trailers, dump trailers.
Service Includes
Additional Services that can be offered are:
Example Pricing
Margins can easily exceed 100%.
2. Fleet Protection Program
Offer local contractors annual coating protection.
Example
“Fleet Rust Prevention Membership”
Includes:
Revenue Benefit
Recurring predictable income.
Example:
20 fleet customers × $1,200/year
= $24,000 recurring revenue before upsells.
3. Used Equipment Reconditioning
Repair or Body Shops can offer services for:
Then:
Depending on the size of the job profits can range anywhere from a couple of hundred to thousands of dollars.
Some shops also buy used trailers or equipment for resale opportunity
Example:
Buy trailer for $1,500
Spend $400 restoring
Sell for $3,500
4. Add-On During Existing Repairs
This is where the easiest money is.
When a vehicle is already:
The shop can offer the service to stop any existing rust issues before they become a major problem
Add-On Ticket
Most shops already have:
So startup costs are low.
5. Heavy Equipment Coating Services
Huge opportunity.
Target:
These owners lose massive money to corrosion.
Offer:
A contractor may gladly spend:
$2,000–$10,000
to extend equipment life several years.
The shop can offer specific packages for extra profit
Some examples are:
1. Basic rust conversion only.
2. Rust conversion + protective coating.
3. Full restoration:
· Prep
· Rust treatment
· Industrial coating
· Annual maintenance plan
*This creates tiered pricing and increases average ticket value.
The shop can offer specific packages for extra
The ideal customers are businesses that:
Examples:
Most repair shops:
Rust prevention/coating services:
That combination makes it one of the better profit-center add-ons for an independent repair shop.
Proven results that speak for themselves.